MORGAN & JONES
Flora | Coral Bloom Dress
Strictly limited: only 10 handcrafted pieces
END OF SUMMER SALE UPDATE:
Due to high demand during our Fall Sale, only a limited amount of units are left! If you can still click 'Add to cart' it’s still available.
Our End of Summer Sale
Summer is winding down in New York, and we're marking the season with our End of Summer Sale. To make it easier to take more than one piece home, we're rewarding you for buying more:
- 10% off 2 items
- 15% off 3 items
- 20% off 4 items
- 25% off 5 or more
Product Description
Flora | Coral Bloom Dress – Light, Feminine & Timeless – Limited Edition
Embrace soft elegance with the Flora Dress, a breezy sleeveless beauty that radiates warmth and grace. Featuring a delicate coral and mint floral pattern, this dress is perfect for golden hour strolls, relaxed brunches, or sunny days spent barefoot. Its flowy cut and round neckline make it an easy, go-to favorite for the entire season.

Why You’ll Love the Flora Dress:
✔ Gentle coral floral print – romantic and sun-kissed
✔ Sleeveless silhouette – cool, lightweight and flattering
✔ Relaxed, flowy shape – comfort that moves with you
✔ Soft cotton blend – feels just like summer on your skin
Let your femininity flow with Flora – now available at 50% OFF while limited stock lasts!
Size chart: (inches/cm)
| Size | US Size | Bust (in/cm) | Length (in/cm) |
|---|---|---|---|
| S | 2-4 | 39.4" / 100cm | 49.2" / 125cm |
| M | 6-8 | 41.7" / 106cm | 49.6" / 126cm |
| L | 10 | 44.1" / 112cm | 50.0" / 127cm |
| XL | 12 | 46.5" / 118cm | 50.4" / 128cm |
| 2XL | 14 | 48.8" / 124cm | 50.8" / 129cm |
| 3XL | 16 | 51.2" / 130cm | 51.2" / 130cm |
| 4XL | 18 | 53.5" / 136cm | 51.6" / 131cm |
| 5XL | 20 | 55.9" / 142cm | 52.0" / 132cm |
Flora | Coral Bloom Dress
$69.95
$340.00
We ship within the United States using reliable carriers to ensure fast and secure delivery. Free shipping on all orders.
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Shop with confidence. You can return or exchange your order within 30 days if it’s not the right fit for you.
“Elegance is not what draws attention, but what stays in memory.”
Since 1998, Morgan & Jones stood for timeless design and understated sophistication.
Our collections reflect a dedication to quality craftsmanship, thoughtful details, and a modern interpretation of classic style — inspired by the rhythm and refinement of New York City.
Customers Wear MORGAN & Jones with Pride
WE REFUND EVERY 10TH ORDER
"With excitement, and if I am honest a little disbelief, I can share that Morgan & Jones is finally online. After twenty-eight years in New York I said no to this for the better part of a decade. My daughter Sarah grew up in this shop, and she is the reason you are reading this at all: she won the argument I am glad to have lost."
For years, women who visited New York have carried our pieces home and rung the shop to reorder. Going online is our way of finally answering, and we are marking our first season online with our End of Summer Sale, at up to 70% off. In addition, we will refund the full purchase amount of every 10th order placed.
COMBINE & GET AN EXTRA 10% OFF
They can steal your recipe but the sauce won't taste the same.
Mass production can imitate a silhouette, but it can never replace the soul of a garment. Our secret ingredient is the human hand — every stitch is guided with care, precision, and intent. Each design is strictly limited to just 10 pieces. Because anyone can produce a dress, but the feeling of true rarity cannot be manufactured.